Episode Archives

Episode 001 : Are you tracking the right metrics?

Have you ever heard the running marketing joke that businesses say? It goes something like 50% of my marketing is working 50% isn’t. If only I could figure out the 50% that is working, I’d be rich. Proper tracking, solves this. Before you start to deploy any new marketing you need to make sure you…

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Episode 000 : Welcome to Marketing Above All

In this inaugural episode, I share with you why this is the most important time in history to be marketing your business. I will also let you get to know me a bit more and frankly why you should listen to me (essentially my street cred). I also explain the concept behind No Joke Marketing…

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